The UK is set for a staycation summer – and there are plenty of hidden gems

The UK is set for a staycation – This summer, summer breaks are evolving for many travelers. The ongoing conflict in Iran has disrupted travel to the Middle East, while soaring costs for flights and holiday packages to European destinations have made domestic options more appealing. As a result, British citizens are increasingly choosing to explore their own country rather than venture abroad. Prime Minister Sir Keir Starmer recently highlighted this shift, noting that “people might change where they go on holiday this year” due to the changing dynamics of global travel. Though the government maintains that international flights remain viable, some individuals are opting for local adventures, discovering the richness of the British Isles firsthand.

Booking.com and Airbnb have observed a notable rise in demand for UK-based holidays. According to their data, searches for May half-term bookings in the UK have surged by 20% compared to the previous year, while May bank holiday stays have seen a 15% increase. These figures underscore a growing preference for domestic getaways. For seasoned staycation enthusiasts, the UK offers an abundance of attractions that rival international destinations. Their insights reveal how local travel can provide unique and fulfilling experiences, often without the hassle of long journeys or exorbitant prices.

Exploring the UK’s Coastal Treasures

Travel content creator Eboni Dixon has made it her mission to highlight lesser-known wonders across the UK. She emphasizes that the nation’s coastlines are not only diverse but also visually striking, offering a variety of landscapes that match those found in foreign countries. “We are literally surrounded by coastlines,” she says, “and there are so many stunning ones I haven’t even had the chance to explore yet.” Her social media platforms serve as a guide to these hidden spots, which she believes are worth discovering for those seeking both relaxation and adventure.

“The Isle of Wight is absolutely unreal—my photos look like I could have been in Croatia,” Eboni shares after a recent wellness retreat. The three-day trip included activities such as yoga and paddleboarding, allowing her to immerse herself in the island’s natural beauty. Other favorites include Alton in Hampshire, where she marveled at fields of lavender, and Hastings, a charming town with vineyards and historical sites like Hever Castle. She also praises the heritage funicular railways, such as East and West Hill Lifts, as unique experiences that blend history with modern convenience.

Eboni points out that even Folkestone in Kent is gaining traction as a hidden gem. “The harbour looks like you could be abroad,” she notes, suggesting that the UK’s coastal destinations are becoming more attractive for those looking to escape the usual tourist hotspots. For her, the appeal lies in the variety of activities available, from tranquil beaches to vibrant cultural hubs. “For me, it doesn’t really matter where in the world I am as long as there are interesting things to do,” she adds. “If you like a holiday that’s just lying on a beach and not really doing much, you might as well lie on a beach in the UK.” She also humorously observes, “If you go to Spain or wherever, you’re surrounded by Brits anyway!”

Embracing Local Escapes with a Twist

David Land and his wife Barbara, residents of the north east of England, are among those who have embraced the staycation trend. Originally planning a trip to the Maldives via Dubai, they decided to switch to Northumberland after the UK Foreign Office issued warnings about non-essential travel to the UAE. “The coastline is idyllic, it’s just not got the temperatures,” David explains. “But as long as you take a big coat and a T-shirt, you’ll be fine.” Their new itinerary includes walks, visits to local pubs and restaurants, and a chance to explore the area’s rich history. This marks a significant departure from their previous travel plans, which often involved international destinations.

“It’s a completely different type of holiday,” David says. “If you just want to lie on a sunbed and have a dip in the pool, then you’d go to Spain. But if you want to keep a family entertained for a day, there’s a lot more in the UK than we give it credit for.” The couple has already enjoyed staycations in Cornwall, North Wales, Norfolk, and the Peak District, along with city breaks in Manchester, Leeds, and London. David remains hopeful about visiting Portugal this year, noting that prices for a week in Europe could be comparable to those in the UK.

While David and Barbara’s story reflects a shift in travel priorities, others are finding new joys in their home country. Lizzy Stroud and her husband Dave, who run self-catering accommodations in converted train carriages at stations along the Great Western Railway main line in St Germans and Harvey of Hayle near St Ives in Cornwall, have also adapted to this trend. “We are right beside the railway line, so people can watch trains, get around by trains, and have a car-free holiday,” Lizzy explains. This model appeals to travelers seeking sustainable, low-impact options, especially after the war in Iran caused a spike in petrol and diesel prices.

“Our area of Cornwall is off the beaten tourist track,” Lizzy adds. “It’s a peaceful spot where visitors can unwind without the usual crowds.” She believes the combination of convenience and tranquility has made these locations particularly popular. The couple’s choice of accommodations reflects a broader movement toward immersive, community-focused travel, where the experience of the destination is as important as its location.

As the UK continues to see a surge in domestic tourism, the focus is shifting from the convenience of international travel to the unique offerings of local landscapes and culture. Whether it’s the serene coastlines of the Isle of Wight, the historic charm of Northumberland, or the scenic beauty of Cornwall, there are countless reasons to choose a staycation. This trend not only reduces travel costs but also fosters a deeper appreciation for the country’s diverse regions. With more people recognizing the value of homegrown adventures, the British Isles may soon become the ultimate destination for those seeking meaningful escapes without the need to cross borders.